MASTER BUILDERS SOLUTIONS PRODUCT LINE BECOMES SIKA
Information to our customers on the Master Builders Solutions product line optimization and rebranding.
Valid for Vietnam Market.
Information to our customers on the Master Builders Solutions product line optimization and rebranding.
Valid for Vietnam Market.
In May 2023, Sika closed the acquisition of MBCC Group, a leading global supplier of construction chemicals. With a focus on innovation and sustainability, MBCC Group has been at the forefront of driving positive change in the construction industry. By joining forces, Sika and MBCC Group have created an innovation and sustainability champion with a global workforce of 33,000 experts. Sika is now active in 103 countries across the globe and operates more than 400 factories.
To comply with regulatory requirements, the brand “Master Builders Solutions” is not owned by Sika and after a transition period Sika must therefore rebrand all Master Builders Solutions products in our portfolio to a Sika branding. Only the branding will change, the highly appreciated MBCC products will continue to be offered under the new branding.The acquisition brings two complimentary portfolios together, offering a greater number of additional innovative and sustainable solutions you will benefit from. To facilitate this transition and allow for maximum transparency, we will share comprehensive product overviews via this dedicated landing page. We are convinced that with this solution we are creating a perfect platform for our customers to profit from a wide range of products and applications.
As of March 1, 2024, you will start to see the new product names on certain documents, like invoices and delivery notes or Safety Data Sheets in the following format: “Sikalastic XXX, formerly MasterSeal XXX”. As of April 30th, you will start to receive products with packaging under the new branding; however, it will take some time before all the rebranding has been implemented for all products. We expect that to happen around 15th October 2024 when all product packaging will have been rebranded.
Over the course of 2024, all marketing and technical documents will be updated to reflect Sika’s branding and the new products names. Please be assured: The quality of our products and services will not change by this exercise. We will periodically keep you updated on the status and your known Sika contacts will be happy to support you.
If you have any questions, please do not hesitate to contact your local Sales or Customer Care representative or our email address: sikavietnam@vn.sika.com. The service to our customers and the continuity of our business relationships is our highest priority and we are committed to ensuring a smooth transition for you and your teams. We appreciate your loyalty and look forward to staying in touch.
Your Sincerely,
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As Master Builders Solutions branded inventory runs out, you will start to see the rebranded products enter the market. To help you identify the legacy Master Builders Solutions products there will be a 'formerly XYZ' identifier on packaging and correspondents for an interim period of time.
Please contact local Sales or contact through email address: sikavietnam@vn.sika.com to be supported
Yes, there will be a 'formerly XYZ' identifier on the packaging.
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